Real Life Scenarios of How IoT Support Sales for FMCG Marketplaces

Posted by juleebombata 262 days ago Category Web
http://www.mobiloitte.com — The Fast Moving Consumer Goods industry has always been willing to implement new technologies to establish efficient business practices. IT-enabled innovation has significantly improved supply chain processes and warehouse management. The consumer-packaged-goods companies have acknowledged the commercial potential in information by providing insights on customer’s behaviour needs and wants. FMCG companies are shifting towards a data-driven environment in which volumes of data is emanating from point of sale, in-store engagement, mobile platforms, and social media.

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